Effective Business Blog: Encourage sharing knowledge using Blog Platform.

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Effective Business Blog: Encourage sharing knowledge using Blog Platform.

With emergence of Internet people are always fantasized to use it as ultimate tool to target and promote their business services. Study reveals in recent past many people turned on to search over Internet as their final destination source to find information or any of knowledge based requirements.

Corporate Companies launched their website, showcasing their services, case studies, expertise, core business offerings and many more. Many companies realized the importance of getting ranked in Top Search results and till date every one is trying hard in this direction. Search Engines like Google, Yahoo played messenger role in serving information to end-user by their search facility.

My post out here is asking to Major Companies (IT & Software Industry, Telecommunication, Banking & Financial Industries, Airlines, Hotels, Automobiles etc.), have they realized the potential of blogging. Can you see the Future of Blogging to help your Business?

To my knowledge many companies has realized the importance of Blogging, they had incorporated this (some are successful), but what about those who aren’t able to remark Success or yet not implemented the Culture of Blogging within their Organization.

You need to plan this in better way to make your blog successful. Start identifying your Employee’s who possess useful knowledge and encourage them to share their expertise & skills using your Company blog.

Your Company Business Blog can serve as good resource of information; it will make your offerings discoverable. There are billions of people who can benefit from your Blog.

Moreover your Company Blog will help you to stay in touch with what online readers want, and to know what your target customers struggle with and desire the most.

Rapidly things are changing in business world, globally and technologically. If you know what your customers want will help you to respond more quickly to market demands irrespective of size of you Business.

Business blogging is the best & effective way to get in touch with the people you depend upon to stay in business: your customers and clients.

Regards

Afzal Khan

Search Engine Marketing Expert, Professional Indian Blogger

In my next post I’ll discuss about Why Company’s failed Blogging even after launching their Blogs. Next blog post will cover all such issues that make Blogging easy within your organization identifying both technical & marketing point of view. Don’t forget to subscribe for RSS feed to get latest blog post updates.

Mount Everest Ascent Logo - Google celebrate 55th anniversary of Mount Everest Ascent

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Mount Everest Ascent Logo - Google celebrate 55th anniversary of Mount Everest Ascent

Here comes the Google latest Logo "First Mount Everest Ascent" as on 29th May 2008.
Google celebrates the 55th anniversary of Sir Edmund Hillary by displaying special "Mount Everest Ascent Logo"on Google's Homepage.

Mount Everest was first climbed in 1953 by Sir Edmund Hillary and Tenzing Norgay, the 8,848-meter (29,028-foot) mountain has been conquered more than 3,000 times.
About Sir Edmund Hillary:-
From Wikipedia, the free encyclopedia
Sir Edmund Percival Hillary, KG, ONZ, KBE (20 July 1919 – 11 January 2008) was a New Zealand mountaineer and explorer. On 29 May 1953 at the age of 33, he and Sherpa mountaineer Tenzing Norgay became the first climbers known to have reached the summit of Mount Everest. They were part of the ninth British expedition to Everest, led by John Hunt.

About Tenzing Norgay:-
From Wikipedia, the free encyclopedia
Tenzing Norgay GM (May 1914 – May 9, 1986), often referred to as Sherpa Tenzing, was a Nepalese / Tibetan mountaineer. Near his 39th birthday on May 29, 1953, he and Sir Edmund Hillary were the first people known to have reached the summit of Mount Everest.


Continueing Google's new innovative way of displaying logo based on special event's for particular day. Previously we have seen Google honoring "Theodore Harold Maiman" & "Walter Gropius" adding to it we have now "Sir Edmund Hillary" logo's.

Waiting for Google Next Homepage Logo, who is going to make this time.

If you are not able to view this logo in your country, wait for it due to time zone difference it will take time.

Google Alerts – Enroll for Google Alerts & Stay Ahead from others.

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Google Alerts – Enroll for Google Alerts & Stay Ahead from others

Most of you must be aware of Google Alerts. Google Alerts is service that lets you receive email notifications when new web sites appear in the top results for your query. You can get alerts for results from web search, blog search, Google Videos, Google News & Google Groups.

Important Note: This blog post is for those who have not given a shot or tried, one the most powerful service offered by Google for online users. Google Alerts helps you to stay ahead from your competitors in mining the latest news across various Google channels as mentioned above.

I would say Google Alerts is very useful service for every one, if you explore it in effective way to get relevant results.

The greatest advantage of enrolling for Google alerts is that:
* Keep eye on your competitors, keeping current on a competitor or industry
* Track what people are saying about your business by monitoring them.
* Google alerts let’s you updated by keeping tabs on important industry news or discussions.
* Get information about recent and important events or topics of your interests and many more….

Now you must be interested in knowing “How to create Google Alerts” – As like all other Google services, getting alerts is very simpler.

All you need is to visit Google Alerts Login Page and follow step by step instructions written as below:-

Screenshot of Google Alerts Login Page:



First Tab - “Search Terms” --> Enter your search terms out here that you want to follow.

For example: I am using Google Alerts to know on which Website/Blogs my name is been published, so I have given Search Terms – Afzal Khan, Afzee, Toprankseo (within “Quotes” to get the exact results) and few other combination of my blog name and key terms which I want to track.

Second Tab – “Type” -->It shows following drop down option. You can set your key phrases to get alerts from below channels (news search, blog search, web search, video & Google groups).

If you want to receive alerts, which combine the results from all Channels, select for “Comprehensive” which is also called as Universal Alert.
1. News
2. Blogs
3. Web
4. Video
5. Groups
6. Comprehensive
















Third Tab – “How Often” --> There are 3 types of alerts, depending on how often you want to receive alerts, you can opt for any of them: -

1. As It Happens – instant alert.
2. Once a Day
3. Once a Week
















Fourth Tab – “Your Email” --> Enter your email id where you wish to receive alerts.

Click on Create Alert and you are all set to receive latest alerts. You can also manage all these alerts and can edit the properties as per your requirements. Note that Google's alerts only include the top results sorted by relevance.

You will receive alerts like this in your mailbox.






















So now you are familiar with Google Alerts & its effectiveness. Want to explore more, visit Digital Inspiration Blog for more Google Alert Tips, which I found very useful.